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Modern Lionel Trains (Enthusiast Color)

$14.95 $7.25

(as of 03/13/2020 at 18:36 UTC)

SKU: 0760315965 Category:

Description

This addition to MBI’s successful “toy train” installments in the Enthusiast Color Series examines how Lionel for the last 25 years has weathered increased competition, survived numerous ownership changes, adopted improved production techniques, and utilized computer technology to remain an American icon. From the auspices of cereal giant General Mills, to be the sometimes criticized but always pragmatic ownership of Richard Kughn, and finally on to the formation of Lionel LLC, the last quarter-century of Lionel’s business and products are examined in detail.’

  • Used Book in Good Condition

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